Sketching Idea into Livelihood – Batuli’s Journey to Self-reliance

Faza Village on Pate Island, nestled within the breathtaking Lamu archipelago, we meet Batuli Bwanakombo, a 23-year-old in her mini boutique sorting out a new stock of clothes, choosing which ones are best and most attractive for display with the help of her husband.

Batuli’s story is one of resilience, borne from her mother’s valiant struggle to provide for their family’s needs while balancing the weight of her school tuition. Despite completing her primary education, Batuli’s academic performance fell below expectations, dashing her dreams of pursuing higher learning. Hope seemed lost as Batuli found herself confined to the walls of her home, assisting her mother with household chores. However, destiny had other plans. A suitor arrived at their doorstep, seeking Batuli’s hand in marriage, and she accepted. Yet, the union failed to alter her circumstances; instead, it blessed her with motherhood but no means of income.

Batuli’s desire to improve her financial situation led her to seek business training from NRT Trading Biashara Mashinani on business idea generation and life skills. Through this training, Batuli acquired the knowledge and insights to navigate the intricacies of running a successful business. Determined to change their fortune, Batuli engaged her husband in an earnest discussion, sketching ideas to generate income. A gleam of inspiration emerged as they envisioned a retail clothing business, and they embraced this idea wholeheartedly. With newfound confidence and a solid foundation in business practices, they acquired a humble abode and adorned it with a dazzling collection of stylish, brand-new garments suitable for all genders.

In 2021, Batuli was among the beneficiaries from Pate to receive a loan of 25,000 shillings from the Northern Rangelands Sacco (NR Sacco) through its Biashara Mashinani program. Through hard work and diligence, she promptly repaid the loan and was awarded an additional 50,000 shillings, which she invested in expanding her business and diversifying her stock. Batuli’s boutique became a beacon of fashion for men seeking trousers, shirts, and shoes, particularly during festive occasions, where she could earn a remarkable 5,000 shillings daily. She consistently garners a respectable income of approximately 1,200 shillings on regular days.

The transformative power of Biashara Mashinani’s business training breathed new life into Batuli’s entrepreneurial journey, profoundly influencing her boutique’s success. Grateful for the knowledge gained, she humbly acknowledges her growth and evolution, “I have gained valuable knowledge from NRT Trading on how to make my business thrive. I have been putting aside funds for unforeseen circumstances and expansion, being more courteous to my customers, and organizing my collections more effectively. Additionally, I have made a conscious effort to maintain a high level of cleanliness in my store, which has become an additional boon, enhancing my reputation and attracting more customers,” Batuli explains.

She is thankful to NRT Trading for the financial support and invaluable skills training propelling her business to new heights. Buoyed by this encouragement, she eagerly envisions the future, setting her sights on establishing a wholesale shop serving people locally and beyond.

With the conservation efforts of The Nature Conservancy (TNC) in the coastal region of Kenya like Lamu, a balance has been fostered between environmental conservation and sustainable economic development by creating opportunities for individuals like Batuli to pursue their dreams, contribute to the local economy, and inspire others to believe in their potential.

Batuli is a testament to the indomitable spirit of an aspiring entrepreneur who, against all odds, triumphed over adversity and carved her path to success. Her story echoes through the island, inspiring others to believe in their dreams and seize opportunities in wait.